Posts in JUST BUSINESS
DO YOU DARE TO DECLARE

We have been lucky enough to work with some great brands. Businesses. And people over the last year or so. And although we would not say we are an 'influencer'. That is exactly what we have been doing. We have been paid to do sponsored posts. We have been gifted. Recently. We almost said YES to a paid gig that we didn't really feel right about. It was a great brand. A great product. But it didn't align with our style. Our feed. And we realised. Were we just saying yes for the product and the cash. Uh huh. Shame on us. So of course. We gave ourselves a little slap upside the head. Had a cup of 'what-the-feck-were-you-thinking'. And we said 'No thank you'. 

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INSTAGRAM ETIQUETTE

Heck. Balls. Lately we have noticed people in general. And in real life. Have forgotten how to use two simple words. ‘Thank’ and ‘you’. The whole world has gone a little whack. 

Bugger trying to beat the algorithm. Shake off shadow banning. Grow your reach. Followers. Likes. Engagement. Let’s all dial it back a bit. And remember how to be nice. Let’s nail the niceties first. 

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FEELING THE PINCH

Lately we have been feeling a little disheartened. Discouraged. Confused. Our reach. Our engagement. Our likes. Our clicks. Have all dropped. Significantly.

Is it Shadow Banning? Is it a flooded market? Is our content dull? Are our images boring? Are we? Sigh. Or. Is it Instagram throwing us all out of whack. Dang. We share what's been happening. What we've seen. And how we've been affected.

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WORKING WITH BLOGGERS + INFLUENCERS

There has been a little broo-ha-ha about collaborations. Small Businesses working with Bloggers + Influencers. We've had a little experience on both sides. As a Small Business. And as a Blogger. Sometimes everything works well. For everyone. Sometimes. Not so much. Although we do not claim to be experts. We share a few tips we have learnt along the way.

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WHAT THE SQUARES HAVE TAUGHT US

Lately. We have lost a little Instagram Mojo. Maybe the algorithm. Maybe the increase of people loving the squares. Maybe the pressure to post. Perfectly. Maybe the people. Maybe we have lost our confidence. And maybe. We miss the sense of community.

Perhaps it's a little of all of the above. And more. So. We thought we would share a few things that we have learnt living, loving and sometimes loathing the squares over the last few years.

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TOTALLY ADDICTED TO INSTAGRAM

We love Instagram. Yes we do. Heck yes. So much awesome. So many fabulous people. Businesses. Babies. Homes. Inspiration. Hilarity. But we have had to dial it back a little. Perhaps a little addicted. Ok. Yes. Addicted. And it can totally mess with our ‘real life’. Whoops.

So how do you know if you are Ga Ga for the ‘Gram. In love with Insta. Stuck on the Squares. Fanatical about the Feed. Well, these might be a few tell tale signs.

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OH HELLO INSTAGRAM STORIES. UM SORRY SNAPCHAT.

In case you missed it... Instagram introduced us all to Stories. Video. Photo. Write. Draw. Only for 24 hours. And you can choose who you share your Story with. It all sounds a little snap-familiar. I popped my 'Instagram Stories' cherry earlier today. Postpartum Wings. Pedro the Pimple. Annoying voice. And double chin video for the win. Do I love it? Do I loathe it? Or does it feel like I am cheating on an old trusty friend? Honestly. It feels like a combo of all three. And more. 

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TO STAY AT HOME OR WORK

That is the question. And lately, I’ve seen and read a few posts about it being ok to go back to work after having a baby. I totally agree. There should be no be set rules. It should be whatever people choose to do. Whatever they feel is right. Whatever works for them. Whenever works for them. No one should judge. Nope. But what about the people choosing to NOT go back to work? Like me.

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THE JUGGLE IS REAL

Business and Babes. Working from home with kids. Wow-sers. I honestly did not think it would be this tough. Heck no. I thought it would be a little like a dream. Easy. Work when I want. No interruptions. Long lunches. Business meetings with lattes. Um. No. The juggle is real. The struggle is real. Uh huh. 

I've been trying to work out ways to help find the ever elusive 'happy medium'. To juggle like a boss. Like a mama-with-two-kids-working-from-home boss. Sigh. Here are just a few things I have tried. And failed at.

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OH NO YOU DINNIT. COPYCATS. PART ONE

Copycats. Ermagwaaaaddd. Someone just made a pom. We make poms. They used yarn. We use yarn. They used pink. We use pink. Heck. We have been copied. We are ruined. Ha. Not really. We didn't invent poms. And we didn't invent the colour pink. BUT some of our designs have been copied. It isn't the best feeling. And we haven't always reacted with grace.

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TO SNAP OR NOT TO SNAP

I'm not sure how it happened or why it happened... perhaps the mad panic of the Instagram change... but all of a sudden EVERYONE was doing it. Everyone was getting their SNAP on. Cray cray snap on. Snapchat errywhere. Heck. And we had no idea why. Or how. Or if we would. Or if we should.

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NO SHIT WHY I QUIT

A lot of people ask 'Why?' Why I decided to close. Business was doing ok. With a rockin' amount of oh-so awesome supporters-followers-friends. Doing pretty nicely sales wise. Not ever going to be a mega-famous-awesome-in-every-household-a-gazillion-insta-followers-super brand. Nope. And that was a-ok. 

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RISKY BUSINESS

Captain + Co. It all started with a little bit of felt and a heck load o' poms. I'm no expert on business. Nope. And I'm not claiming to be. Heck no. But along the way I have learnt some real-life-real-business lessons. Some tough. Some not so tough. And met some amaze balls peeps in the process.  

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